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旅游英语PDF|Epub|txt|kindle电子书版本网盘下载
![旅游英语](https://www.shukui.net/cover/20/34875692.jpg)
- 向萍主编 著
- 出版社: 北京:高等教育出版社
- ISBN:7040065320
- 出版时间:1998
- 标注页数:608页
- 文件大小:15MB
- 文件页数:620页
- 主题词:
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图书目录
Contents1
Part Ⅰ1
1 The Definition of Tourism1
2 The Tourist Product17
3 The Development of Mass Tourism31
4 Why People Travel?46
5 The Tourism Industry62
6 The Airline Industry78
7 Airports:More Than a Take-off Point93
8 The Pleasure of Cruising106
9 The Car Rental Business119
10 The Motorcoach Tour133
11 Package Tour Operations146
12 Retail Travel Agency Operations160
13 Establishment of a Travel Agency175
14 The Hotel Industry188
15 The International Hotel Chains203
16 Tourist Shopping217
17 The Incentive Travel Programs233
18 The Business of Convention Travel245
19 The Social Impact of Tourism258
20 Growth of Tourism:How Can the Environment Cope?274
21 Thomas Cook—A Pioneer297
Unit297
Glossary of Part Ⅰ297
Part Ⅱ297
22 The Tourist Experience315
23 The Challenge of Competition in the Hotel Industry332
24 Have You Any Complaints?348
25 Ancillary Services364
26 Weather and Tourism379
27 Timesharing393
28 Do You Have a Special Resource?408
29 Drawing the Destination Dollar423
30 Tourism Marketing438
31 “Off-peak”Tourism Operation451
32 Theme Parks466
33 Public Relations481
34 Computer Service in Hotel497
35 The Tourist Service Trade511
36 Trends in Tourism526
37 The Law and the Travel Industry541
38 Ten Tips On Human Relations554
39 Problems of Cultural Communication in Tourist Activities570
40 Tourism and Sustainable Development586