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电子商务英语PDF|Epub|txt|kindle电子书版本网盘下载

电子商务英语
  • 朱超等编 著
  • 出版社: 北京:高等教育出版社
  • ISBN:7040104776
  • 出版时间:2002
  • 标注页数:126页
  • 文件大小:10MB
  • 文件页数:134页
  • 主题词:

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图书目录

Unit 1: Internet Era and Electronic Business1

Lesson 1: What is electronic business (EB)1

Lesson 2: What is Internet?5

Lesson 3: Do business in the Internet era9

Reading Material 1: The development of EB in Internet era13

Unit 2: The Important Premise and Conditions of EB16

Lesson 4: The Internet service provider16

Lesson 5: What is Web?19

Lesson 6: The software for further exploring of Web23

Lesson 7: The EB environment27

Reading Material 2: Log-on speed and band-wide32

Unit 3: The Security of EB34

Lesson 8: Something worried in EB application34

Lesson 9: Firewall38

Lesson 10: Encryption and authentication43

Reading Material 3: The countermeasures of EB security47

Unit 4: The Mechanism for Internet Payments50

Lesson 11: The Internet payment and the SET protocol50

Lesson 12: E-Bank55

Reading Material 4: Why isn t E-cash a common currency?58

Unit 5: B2C E-Business62

Lesson 13: E-commerce and its customers62

Lesson 14: The market strategies of E-shops67

Reading Material 5: Two pieces of news about e-commerce73

Unit 6: B2B E-Business75

Lesson 15: Intranet, extranet and virtual enterprises75

Lesson 16: The development of Intranet software79

Reading Material 6: The management of on-line customer asset and the sales force automation84

APPENDIX 1课文参考译文87

APPENDIX 2 Vocabulary123

参考书目127

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